Biona Organic Blueberry Juice, 330ml - 100% Pressed Pure Juice from Organic Farms - Not from Concentrate - No Preservatives or Additives - Suitable for VegansEU Organic

Wow, very strong natural colour, like beetroot juice, only more purple.Underestimated this Organic product. I understand now, why you can't find pure blueberry juice on supermarket drink aisles. - Its very very strong and somewhat acidic, but not in a bad way. Just different. Need to be used like a cordial, and diluted with water and sugar or sweetener, if you prefer, in order to enjoy this as an actual drink. If you try and drink this straight, even in small amounts, will temporarily stain your tongue, and possibly your teeth, purple! Since Blueberries are not the most watery of fruits, I can only imagine the amount of blueberries required to produce this quantity of liquid! This will likely be the reason for the surprisingly high price. Could be used in small amounts to strongly colour high-end cocktails, and mixers, and maybe cakes?. Minor Note: Real blueberries have a milder flavour than most artificial blueberry flavours, so don't expect this juice to burst onto your palate like the flavours used in some soft drinks (such as berry flavoured tango/fanta etc). Its probably closer to ribena, but without the sugar and anything else. I Recommend this as a cordial. I suggest - Dilute approximately 1 part juice, 8-10 parts water or sparkling water, etc, or to your preference. Dissolve the sugar/sweetner fully in the water first, and then add the juice. If you add the sugar to the juice part first, it will not dissolve readily. It could be due to the juice being so (naturally) saturated that it will not allow more solutes to be dissolved in it. It may also be something to do with the acidity of the liquid perhaps. Fantastic product. It just needs to be used in a particular way.

Delicious and so many health benefits :)

Used only active edge before , this compared to active edge , this is alot thinner and is a more sour taste , active edge has thin syrup consistency where as this is like the thickness of orange juice , so I dont know the difference really unless one has alot more blueberries in than the other , overall prefer the active edge 10/10 I rate this a 6/10 on taste and the overall look , dont know about any benefits as I take all sorts of supplements and have used the different concentrates for over 6/7 years

Great taste but rather expensive. You get what you pay for

Nice flavour though need quite a lot in a glass of water so works out expensive

Good value

A very good natural fruit juice that is a great source of vitamin C, Well packed and fast delivery.

Delicious drink that's essentially a concentrate, too strong on its own, so needs to be diluted. My favourite method was pouring some into a mug, adding a bit of sugar to taste, then adding hot water to make a really fantastic alternative hot drink to tea or coffee.The big drawback for me was that instructions say it needs to be used within 5 days of opening. This means you have to drink a LOT of it to not waste at least half the bottle, as presumably freezing would reduce the vitamin potency, so that doesn't seem a good option. They really need to make this in smaller bottles, as it's way too expensive to pour the out of date remainder away. Great if you have a large family that all like it though!